About the company

Development Beyond Learning

Who is DBL?
We’re an award-winning team using behavioural science to future proof businesses and careers.

What do we do?
We provide advice, programs and products in three areas:

Future Skills:
Development of uniquely human, transferrable skills to help your people future proof their careers and equip themselves for the future of work.

Reorientation of People:
Development of behaviours and mind-sets to help people achieve smooth transition and reorientation in to new roles, occupations or organisations, quickly

Diversity and Inclusion:
Development of beliefs and behaviours to help people build cultures of inclusiveness and belonging with their peers, stakeholders and teams.

What makes DBL different?
Our unparalleled heritage in early career talent development for many of the world’s leading organisations, means we have worked with more of the future workforce in more sectors, countries and cultures than anyone we know. This millennial audience will represent 50% of the global workforce by 2020.

Arming this critical population with the skills they need to embrace the future of work, transition to new roles and organisations quickly as well as think and behave inclusively, means we are equipped to help you do the same for your current and future workforce.

In other words, there are three things that make us unique:
•Early career expertise –our deep research and many years of experience with millennial and early career talent – the worlds’ future workforce – means we understand this audience, across cultures and sectors, better than anyone we know.

• Real behavioural change –our love for behavioural science and leading instructional design practices, mean we empower early career talent with effective behaviours and skills, on the job, where it counts.

• First class trainers –the diversity and consistent quality of our accredited trainers, supported by responsive client service teams, make us flexible to your learning needs, audiences and locations.

 

We’re very keen for the new website to reflect DBL’s brand values properly, and have compiled the following by way of a design brief.

DBL’s Brand values

  • Devoted

  • Purposeful

  • Curious

  • Bold

  • Fun First Class

  • Human

USPs

  • Does DBL have updated USPs?

  • Creating Experiences, Changing Lives

  • Taken from current website

Impact: Engagement Dynamics and Behaviour Design mean we change behaviours, on the job.
Scalability: Our technologies, trainers and program design make us scalable locally and globally
Expertise: From 10 years of working with young professionals globally, we understand the next wave of leaders, managers and young professionals better than anyone.

DBL’s Logline

  • What is DBL’s headline (Logline) about what they do?

  • Taken from current website:
    Help your people develop uniquely human, transferrable skills to future proof their careers and equip them for the future of work today.

 

Reference websites
Competitors

The Smarty Train – www.thesmartytrain.com Comments: We like this site because the offerings are very clear. We don’t like how slow it is. Lane 4 Performance – www.lane4performance.com Comments: We like this site because the offering.

Other sites
http://www.sanaratulum.com/news
news Comments: We like this site because… Layout and full page image banners

However, we don’t like…

https://www.eggshopnyc.com/
Comments: We like this site because…

However, we don’t like…

https://www.newinc.org/
Comments: We like this site because…

However, we don’t like…

https://www.chieflearningofficer.com/
Comments: We like this site because… it has good content

However, we don’t like… the crowded layout

https://www.createcultivate.com
get-insider-access Comments: We like this site because…

However, we don’t like…

 

Marketing

  • SEO – we wish to appear higher up on search results for search terms relating to…
    o What are DBL’s desired Keywords?

  • PPC/Adwords – would DBL considering running a campaign for search terms relating to the above keywords?

  • Email marketing – what are DBL’s plan with regards to future email marketing?

 

Technical information

We plan to build this site on the Squarespace platform
The current domain name (www.developmentbeyondlearning.com) is to be used for the new site.

 

Domain
Current domain versatile.biz (Location: India)

developmentbeyondlearning.com Domain Registration Dec 8, 2020

Other DBL Domains:
Namesecure.com (Location: USA)
dmssuite.com Domain Registration Oct 29, 2020
e3edge.com Domain Registration Jan 22, 2021
assessmenttree.com Domain Registration Aug 27, 2021

DBL domains on Crazy Domains: